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Communications Toolkit

Identity Standards

odu-brand-identity-standards-book-cover-brdrBrand Identity Standards Book

Our brand is a reflection of the ODU experience and serves as the foundation of our identity. It is defined not only by what we say, but also how we say it-in print, broadcast and the web. The voice and tone of copy, color palette, imagery, design style and typography we use impact the way we are perceived.



Logos

The University's logos are provided to the campus community for authorized use. Use of these logos is governed by the University Identity Standards and Trademark Licensing Policy. The 300 dpi and EPS vector formats are for use in print and other non-electronic media.