Old Dominion University and New Realm Brewing Co. announce a multiyear partnership that designates New Realm Brewing as the official craft beer partner of ODU. This exciting collaboration brings together two local powerhouses, uniting a leader in craft beer and a leader in esteemed academic and athletic programs.
As part of the partnership, New Realm Brewing will produce a series of custom ODU branded beers, beginning this fall with ODU Golden Ale. This beer is a specially crafted brew that pours a golden yellow, features a light, citrusy and piney hop aroma, and incorporates Cascade and Idaho 7 hops.
"I am thrilled with the beer we brewed together as the official craft beer partner of ODU,” said Mitch Steele, co-founder and renowned brewmaster of New Realm Brewing. “It’s a flavorful, clear, light and crisp golden ale that we hope everyone will enjoy in the Hampton Roads area.”
Beyond the beer, the partnership between ODU and New Realm Brewing will create new pathways to enhance the ODU brand and solidify ODU’s commitment to innovative collaborations in Hampton Roads. This opportunity was made possible through combined efforts between ODU Sports Properties managed by PlayFly Sports and the ODU licensing office. ODU Executive Director of Licensing Brian Eubank said, "We are thrilled to join forces with New Realm Brewing Co. to create and deliver our first-ever branded craft beer for our passionate ODU community. This collaboration not only enhances our brand, but also showcases the strong ties between academia and the local business community.”
Carey Falcone, co-founder and chief executive officer of New Realm Brewing, noted the beer offers an opportunity to connect with the strong Monarch ties in Hampton Roads.
“ODU is a short drive from our Virginia Beach scratch restaurant, craft brewery and small batch distillery,” he said. “We have enjoyed the support of the Old Dominion community since opening and we are looking forward to being on campus and becoming a part of Monarch history. This partnership celebrates the pride and passion of the New Realm family, the ODU community, students and alumni.”
Beginning the week of Aug. 7, ODU Golden Ale will be available in Hampton Roads retail locations.
ODU Golden Ale Information:
- Style: Golden Ale
- Specs: 4.5% ABV | 30 IBU
- Appearance: Golden yellow
- Availability: August 7, 2023
ODU and New Realm Brewing Co. share a profound dedication to educating and encouraging fans to drink responsibly.